Privacy Policy
Shines Digital is committed to providing quality services to you and this policy outlines our ongoing obligations to you in respect of how we manage your Personal Information.
We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth) (the Privacy Act). The NPPs govern the way in which we collect, use, disclose, store, secure and dispose of your Personal Information. A copy of the Australian Privacy Principles may be obtained from the website of The Office of the Australian Information Commissioner at www.aoic.gov.au
What is Personal Information and why do we collect it?
Personal Information is information or an opinion that identifies an individual. Examples of Personal Information we collect include: names, addresses, email addresses, phone and facsimile numbers.
This Personal Information is obtained in many ways including interviews, correspondence, by telephone, by email, via our website shinesdigital.com, from your website, from media and publications, from other publicly available sources, from cookies and from third parties. We don’t guarantee website links or policy of authorised third parties.
We collect your Personal Information for the primary purpose of providing our services to you, providing information to our clients and marketing. We may also use your Personal Information for secondary purposes closely related to the primary purpose, in circumstances where you would reasonably expect such use or disclosure. You may unsubscribe from our mailing/marketing lists at any time by contacting us in writing.
When we collect Personal Information we will, where appropriate and where possible, explain to you why we are collecting the information and how we plan to use it.
Sensitive Information
Sensitive information is defined in the Privacy Act to include information or opinion about such things as an individual's racial or ethnic origin, political opinions, membership of a political association, religious or philosophical beliefs, membership of a trade union or other professional body, criminal record or health information.
Sensitive information will be used by us only:
- For the primary purpose for which it was obtained
- For a secondary purpose that is directly related to the primary purpose
- With your consent; or where required or authorised by law.
Third Parties
Where reasonable and practicable to do so, we will collect your Personal Information only from you. However, in some circumstances we may be provided with information by third parties. In such a case we will take reasonable steps to ensure that you are made aware of the information provided to us by the third party.
Disclosure of Personal Information
Your Personal Information may be disclosed in a number of circumstances including the following:
- Third parties where you consent to the use or disclosure; and
- Where required or authorised by law.
Security of Personal Information
Your Personal Information is stored in a manner that reasonably protects it from misuse and loss and from unauthorized access, modification or disclosure.
When your Personal Information is no longer needed for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify your Personal Information. However, most of the Personal Information is or will be stored in client files which will be kept by us for a minimum of 7 years.
Access to your Personal Information
You may access the Personal Information we hold about you and to update and/or correct it, subject to certain exceptions. If you wish to access your Personal Information, please contact us in writing. In order to protect your Personal Information we may require identification from you before releasing the requested information.
Maintaining the Quality of your Personal Information
It is an important to us that your Personal Information is up to date. We will take reasonable steps to make sure that your Personal Information is accurate, complete and up-to-date. If you find that the information we have is not up to date or is inaccurate, please advise us as soon as practicable so we can update our records and ensure we can continue to provide quality services to you.
Policy Updates
This Policy may change from time to time and is available on our website.
Privacy Policy Complaints and Enquiries
If you have any queries or complaints about our Privacy Policy please contact us at:
Shines Digital fleur@shinesdigital.com
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Manet Conolly
Account Manager
At Shines Digital I... help manage accounts and communications between our specialists and our clients. I can also be found helping out with creative reviews and content plans.
I'm an expert in... all things creative and social!
Previously I... worked as a graphic designer and content coordinator for a non-for-profit.
Life's even brighter when I... get to aimlessly wandering around to find the best hidden brunch spots.
A fun fact about me is... I’m a professional dog-sitter in my spare time!
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Scot Ennis
Founder
At Shines Digital I... make sure the team is happy, balanced, and thriving. If I do that, then our wonderful people can deliver great results for our deserving clients.
I'm an expert in... being dad to my three kids. At least, that’s what I like to think! (So if anyone has any tips I'm all ears.) I also advise businesses on growth and trade sales.
Previously I... founded, built and sold Switched On Media (now Essence). And before that, I was a marketer at eBay and Procter and Gamble.
Life's even brighter when I... spend time with my kids. I also love surfing as it's the only time I am not working and… well, not with the kids!!
A fun fact about me is... I used to live in a tent in the jungle in Maui where I was a kitesurfing instructor. I have also been a bus driver in Japan until I crashed the bus (and it was only the second week in the job, sigh).
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Fleur Fletcher
CEO
At Shines Digital I... ensure the team has what they need to give our clients a fantastic experience and improve their results. It's also important to me that the team feel like their work is aligned to their personal values and that they're having fun.
I'm an expert in... keeping things simple and focusing on what's most important.
Previously I... have worked as a journalist, marketed hundreds of startups and led acquisition at Michelle Bridges 12WBT.
Life’s even brighter when I… am hugging my kids, taking ocean swims, enjoying drinks with friends and having lunches with my family.
A fun fact about me is... I have a terrible poker face, but am strangely good at poker!
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Mark Gibson
Account Manager
At Shines Digital I... make sure our clients are happy, and keep the communication flowing smoothly to ensure great results.
I'm an expert in... relationship building, community support and user experience.
Previously I... was with Gumtree.com for eight years. Since then I've also worked on various startup platforms, before diving head first into digital marketing.
Life’s even brighter when I… am coaching kids’ sports. (I have two young sporty boys). I also play ice hockey when I can, travel when allowed, and harvest honey when my bees let me.
A fun fact about me is... I once spent six months inline skating around the world as part of an MTV reality tv show.
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Kadri Jäger
Senior Growth Strategist
At Shines Digital I... create strategies that help our clients grow.
I'm an expert in... developing successful campaigns across different digital channels. I love data analysis and also visualising data so that it is understandable for everyone. I’m also a certified Google Ads specialist.
Previously I... worked as a B2B sales manager. I also have a masters degree in sociology and have worked as a data analyst, so I'm really comfortable with numbers. I love to say that my previous work experience has prepared me to be a good digital marketing strategist.
Life’s even brighter when I… am travelling, enjoying good food, and going to the opera. It’s perfect when I can combine all three!
A fun fact about me is... on average I visit 50+ concerts, plays and operas per year and read 50+ books (or 15,000 pages)!
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Kristi Kangro
Digital Marketing Specialist
At Shines Digital I... am a digital marketing specialist.
I'm an expert in... Google Ads, Analytics and Display.
Previously I... worked in both service and retail and I also ran my own business.
Life's even brighter when I... am outside gardening. I also love reading and watching all things fantasy and sci-fi books, and sewing when I get a chance.
A fun fact about me is... I was in an art group for 12 years but I can't draw!
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Kadri Kapsi
Senior Digital Marketing Specialist
I'm an expert in... Google Ads.
Previously I... was a Digital Marketing Specialist at a digital marketing agency for almost 5 years.
Life's even brighter when I... get to bake.
A fun fact about me is... I've seen every episode of "Friends" over 10 times.
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Evelin Kivi
Senior Digital Marketing Specialist
At Shines Digital I... am a digital marketing specialist.
I'm an expert in... Google Ads search, video, display and measurement and also Google Analytics.
Previously I... received an economics degree specialising in marketing. I've also been a marketing specialist at a beauty clinic, and helped Estonian musicians to market their new releases.
Life's even brighter when I... get to enjoy singing and songwriting.
A fun fact about me is... I worked as an extra in the movie TENET.
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Marianne Lekarkin
Digital Marketing Specialist
At Shines Digital I... am a digital marketing specialist.
I'm an expert in... political science and communications (I have a bachelor's degree). I also have several certifications from Google.
Previously I... worked in a variety of customer service roles, and also as a sales agent for a cruise company in the Baltic Sea.
Life's even brighter when I... go to the gym. I love all sorts of sports, from yoga to boxing and running. I also enjoy drawing, reading, and spending quality time with my friends and family.
A fun fact about me is... I'm able to fall asleep where and whenever... (if I want)!
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Pearse Moran
Senior Growth Strategist
At Shines Digital I... lead the accounts team and help clients create full-funnel, omni-channel marketing campaigns.
I'm an expert in... campaign ideation, email marketing, brand strategy and copywriting.
Previously I... worked in the marketing team for World Nomads, a travel company operating in 140+ countries globally. During my time there I oversaw campaigns, content production, email marketing automation, and strategy.
Life's even brighter when I... play poker, and sports like golf or soccer. Oh, and I don't mind a good book either!
A fun fact about me is... I'm fairly fluent in Japanese, having studied from age four until finishing my degree.
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Patricia Penachio Tanabe
Director of Technology and Operations
I'm an expert in... digital advertising, especially programmatic, strategy and data.
Previously I... worked for global agencies like Dentsu Aegis Network and Havas on brands like L'Oreal, RedBull, Mercedes-Benz, and Reckitt Benckiser. In Australia, I’ve worked with big corporates like News Corp Australia… it has all led me here to Shines Digital!
Life’s even brighter when I… spend quality time with family and friends over a good meal. Other ‘me time’ activities include yoga, reading, and going to the beach.
A fun fact about me is... my childhood dream was to sell coconuts at the beach. I'm selling ads instead of coconuts, but at least I'm by the beach!
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Taavi Raidma
Partner
At Shines Digital I... love building dashboards, setting up campaigns and digging deep into the results to figure out what works and what doesn't.
I'm an expert in... search, display and social advertising, SEO, CRO, data analytics, email automation, and marketing training. I also know my way around ad platforms like Google, Facebook ads, and TikTok (to name a few), as well as Google Analytics and Data Studio, and ActiveCampaign.
Previously I... studied economics, management and economic development in the US and UK. I'm a Google Certified Trainer.
Life’s even brighter when I… am playing one of my seven guitars or reading a Stephen King book!
A fun fact about me is... I love mushroom picking and I brew my own mushroom tincture.
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Allan Whatmore
New Business Director
At Shines Digital I... help with new relationships (business owners and marketing teams) looking to execute effective marketing campaigns and build deeper connections with their customers
I'm an expert in... B2B sales and account management. I'm passionate about adding value, solving problems, learning new skills, building meaningful connections and doing something that benefits the next generation.
Previously I... ran my own marketplace start-up (in sustainable retail), prior to that I worked in sales/ distribution type roles across a few industries (Financial Services, Funds Management, Commodities and Capital Markets). I completed a Grad Cert in Management at AGSM (UNSW) as well as over 60+ Short Courses on LinkedIn. I'm also a member of YCombinator’s Start-up School.
Life's even brighter when I… am eating good food and spending time with my wife and daughter.
A fun fact about me is... I love to cook, I have 2 fluffy cats and Oporto is my favourite fast food.
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Ash Zaman
Account Director
At Shines Digital I... become an extension of the clients marketing team and help them kick goals.
I'm an expert in... brand management and strategy, UI/UX, public relations, copywriting, social, email and customer experience.
Previously I... spent 5 years at nib Travel working across multiple marketing channels - public relations, SEO, social, content, influencer and email to name a few.
Life's even brighter when I… am watching a good documentary or reading a good book.
A fun fact about me is... I was born upside down (breech birth). It remains a running punchline amongst family and friends to this day *sigh*
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John den Haan
Digital Measurement, Data and SEO
I'm an expert in... all the scary stuff. Google Analytics 4, Tag Manager, Javascript, Python, HTML, CSS, SQL and a whole bunch of other acronyms.
Previously I... worked as the head of SEO at Switched On, and after that became Data & Insight Lead at AKQA Media (now Essence Mediacom).
Life’s even brighter when I... am in Thailand or Bali.
A fun fact about me is... I often sneeze when I eat something with a wasabi or mint flavour.
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Sandra Jawad
Marketing Executive
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Lilly Moussa
TikTok and Content Specialist
Previously I... worked for various companies in different sectors ranging from fashion, lifestyle and entertainment.
Life’s even brighter when I... go to the gym or putting my endless scrolling on TikTok to good use!
A fun fact about me is... I do some acting gigs on the side.
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Alex Mills
Social Media Specialist
Previously I... worked in other creative and advertising agencies before becoming independent.
Life’s even brighter when I... when I am watching my beloved Ipswich Town win or if I am in a sweaty moshpit watching a hardcore punk band.
A fun fact about me is... I am in an Ed Sheeran music video!